Tuesday, November 28, 2006

Day 35

Lately I have read so many articles and ebooks on how to make tons of money with Google Adsense. In fact, many people are making the claim that adsense sites can earn higher revenue then an affiliate marketing site. This I am unsure of. Many of the guru’s are claiming they are making thousands of dollar’s monthly using Google’s Adsense.. Equally there seems to be the same amount of affiliate guru’s claiming they are making more than the Adsense sites. So what is the average guy do?

Which is a better online business – Affiliate Marketing sites or Google adsense sites?

Google Adsense

How would you like the idea of earning money without dealing with angry customers or answering nasty email? This is possible when you run a Google Adsense site or blog. With Adsense, you can have a virtual passive-income that requires little maintaining once the work is done, but it takes a lot of work, research, and writing.

They are perfect for people who run information sites that have no related affiliate products; you can set it and forget it. Once the work is done, creating the content page, it can sit there in perpetuity doing the work for you. The key is building content that will draw visitors to your site. Remember more visitors means the potential for more income. It is only a potential though, there is no guarantee. On the brightside however, once created it can be easily duplicated again and again.

These sites are dependent on search engines. Most Google Adsense sites make the mistake of depending on search engines for the majority of their traffic. If the SE algorithms change then your income might drop significantly. The key is to generate keyword rich content pages that will speak for themselves.

Affiliate Marketing

Being an affiliate marketer is great for those who want build a theme site. With this type of business, you can easily create web pages around a topic and get people to buy products through your products. If done correctly, you can easily build a loyal following that will help you make money for years to come. The key here? It’s the same as with Google Adsense. Build solid content, keyword rich sites. Find affiliate programs that will supplement your content, because it’s the content that will deliver the traffic to your site in the first place. Free of course, and free is always a good thing.

Here are the positives of Affiliate Marketing:

A great advantage of affiliate marketing is that you can build a long term business that will bring in a revenue stream for years. If done properly of course. There are affiliate marketing programs that will continue to pay you as long as the customer keeps coming back and buying from them.

However, you have to learn how to write persuasively and get people to purchase the products that you are recommending. For many people this is a difficult skill to learn. Each Affiliate Marketing site requires a lot of effort. You must spend a lot of time writing product reviews, building your email list and creating web content, not much different than writing a blog.

So which is better: Affiliate Marketing or Google Adsense?

The answer is they are both great. They are the one two punch for anyone that wants to generate significant income and together they are great solutions for an online business. Instead of choosing one over the other, you should create websites that can take advantage of both.

So how do you accomplish this you ask? Ok, maybe you didn’t but here goes.

Create a content site on a topic that has your interest. If you’re like me, if the keywords pay well then I am interested in it. Next, integrate your Google adsense ads into the menu bars and the top of your web content. Have them blend in, like they are part of your navigation bar. Then add articles or web pages for affiliate-products.

Then create optimized web page articles and content that focus on the specific keyword phrases. Place your Google adsense advertising in these blocks in the content to make it look like they are a part of the article.

By focusing on both Affiliate marketing and Google Adsense you will create great content, and all the while offering great products to your visitors, thus resulting in more cash in your pocket.

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